Improve Search Engine Rankings

 Use Profitworks' search engine optimization and website sales conversion optimization services to improve the search engine rankings or your website

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Increase-Search-Enginge-Rankings 

Not sure what SEO (Search Engine Optimization) is? Click here to learn more.

 

"Profitworks has delivered on every commitment made. Instead of paying per click, they have rebuilt our content to organically rise to the top of the search page”

Tom  - Business Owner & Customer

 

Who Our Service Is Not For

(If You Meet Any Of The Below Criteria Our Service Will Not Be Good Fit For Your Business)

People who are not concerned about a positive return on investment.

People who do not like doing business meetings over Webex and/or video conference.

People who think their website is not important to their business. 

People who do not put a high importance on customer service in their own business.

Businesses whose average value per sale is less than $3,000 per sale. 

 

How We Increase The Search Engine Rankings Of Your Website

We Do What Google Wants

The first and most important thing we do is a key philosophy to our search engine optimization services. We work to search engine optimize your website in a way that Google wants us to. We do not try and find loop holes in Google's algorithms or scam the system. We don't get involved in linking schemes, we don't produce spammy content or conduct other practices that will result in you eventually being penalized by Google and other search engines. In general we try to help search engines get the right information to the right people. We believe that if we help Google and other search engines give good search results to their users they will eventually find a way to reward us and rank our content higher. Google is constantly getting smarter and developing more advanced algorithms such as the Panda updates, Penguin updates and Hummingbird updates. From each of these updates from Google we have experienced our theory to be true. To learn more about SEO and our approach to it click here

 

We Create High Quality Content

If you create high quality content that people want and desire Google will notice and reward your website accordingly. This will happen naturally because Google will see that people link to this content, that people spend a significant amount of time reading those pages and that the content is shared more often on social media. Therefore we work to create high quality content that answers questions people would be searching for when they are looking to buy your product or service. Every page we create for your website is built to answer a specific question that someone would be trying to have answered.

 

We Add Content To Your Site Regularly

We add content to your website regularly because Google and other search engines value websites that are constantly adding new information. Think of it this way. If Google can display two equal websites for a search phrase and one website was updated yesterday and another was updated 5 years ago which do you think Google will display higher in the search results? Google will display the one that was updated yesterday because the content is more likely up to date and accurate. We look after keeping your website fresh by adding new content to your website weekly. Click here to learn more about the impact of adding content to a website regularly. 

 

We Search Engine Optimize Each Page Differently

For every page we create for your website we search engine optimize them differently for the specific purchase intent related keyword that specific page is targeting. Each page we create is meant to target different keywords so that your website ranks for thousands of search phrases instead of just 4 or 5. This is not a one time event we do across your website. It is something we do on each page and continually work at and modify on your website. We also look after picking the optimal long tail keywords to target for your website so that you don't have to spend time doing this. 

 

We Do Not Trick You Into Thinking That Advertising Is SEO

There is often a misconception that search engine advertising is search engine optimization. This is not the case, they are two completely different things. One is a pay once, benefit once marketing method and the other is a pay once, benefit indefinitely marketing method. One usually has a negative return on investment and the other almost always has a very good return on investment. Unlike what often happens in our industry we never try and convince you that search engine advertising and search engine optimization are one in the same. Unlike many other firms we never trick you as to what we are doing. We are very clear that we are not doing search engine advertising and that we are doing search engine optimization. Make sure you have someone that is actually doing search engine optimization and not just doing search engine advertising and telling you that they are doing search engine optimization. If you want to learn more about the difference between search engine optimization and search engine advertising, click here to contact us and we would be happy to set up a time to discuss and explain the differences. 

 

If you don't fully understand what we do or what the definitions are of some of the terms we have referenced on this page that is okay. We would be happy to discuss with you, explain things further and educate you a little bit about the basics of search engine optimization. You can also learn the basics of SEO by clicking here. If you prefer to talk to someone rather than read give us a call to learn more about search engine optimization and how it works. We are always open to discussing with people to help them understand SEO. 

 

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Free Marketing & Sales Tips

If you are not interested in our services but you would like to grow your customer base we also provide free marketing and sales tips. To receive these free insights as they are published enter your email in the box below.

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Turn Website Traffic Into Sales

 Use Profitworks' search engine optimization and conversion optimization services to grow your business.

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Not sure what SEO (Search Engine Optimization) is? Click here to learn more.

 

"Our overall sales to new customers has improved as a result of detailed analysis, proposed solutions and successful execution” 

Tom Business Owner & Customer

 

Who This Service Is Not For

(If You Meet Any Of The Below Criteria Our Service Will Not Be Good Fit For Your Business)

People who are not concerned about a positive return on investment.

People who do not like doing business meetings over Webex and/or video conference.

People who think their website is not important to their business. 

People who do not put a high importance on customer service in their own business.

Businesses whose average value per sale is less than $3,000 per sale. 

 

 

How We Turn Website Traffic Into Sales

Website Design Best Practices

Profitworks has created (and continues to refine as we collect more data) a structure of website design's best practices proven to deliver higher sales results. We have collected these best practices from the results of studies we have conducted and the results of other various testing sources. When working with you on your website we work to implement these best practices across your website to deliver a higher conversion rate for your website, which results in an increase in sales from your website. If you would like to learn about these best practices we should have a discussion to see if our services would be a good fit for your business

 

Testing

We test different designs on the most important pages of your website to continually improve the conversion rate of those pages (the percentage of visitors to that page that turn into customers). We strongly believe in continuous improvement and believe it is especially important when it comes to your website. We are never satisfied with your website and work to continually improve its conversion rate. We do not believe it is acceptable or wise business practice to build a website and never make changes to it. To learn more about how we do this contact us today to set up an appointment to discuss further. 

 

Fact Based Website Design Improvements

When making changes to your website to improve conversion we use fact based data to determine those changes, not hunches or personal opinion. To learn more about where we get the data to make these decision, contact us today. 

 

Focused On Sales

Our services focus on creating more sales for your business. Our main goal is not just to increase sales or rank higher in search engines. If we do these things and do not increase sales then we are not successful. That is why we focus on tracking and reporting the sales delivered from your website as that is the single most important metric to track. 

 

If you don't fully understand what we do or what the definitions are of some of the terms we have referenced on this page that is okay. We understand we operate in an industry that most people have minimal knowledge of. We would be happy to discuss with you, explain things further and educate you a little bit about the basics of search engine optimization. You can also learn the basics of search engine optimization by clicking here. If you prefer to talk to someone rather than reading something, give us a call to learn more about search engine optimization and how it works. We are always open to discussing with people to help them understand search engine optimization. 

 

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Free Marketing & Sales Tips

If you are not interested in our services but you would like to grow your customer base we also provide free marketing and sales tips. To receive these free insights as they are published enter your email in the box below.

Email Address:

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Click here to email this website to someone you know who could benefit from this service.

 

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Learn About The Return On Investment Of SEO

 Use Profitworks' search engine optimization and conversion optimization services to grow your business' revenue.

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SEO-ROI-return-on-investment

Not sure what SEO (Search Engine Optimization) is? Click here to learn more.

 

The Definition Of Return On Investment (ROI)

Return on investment is a measure of how profitable something is. It is a performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investments. To calculate return on investment (ROI), the benefit or return (ie. profit) of an investment is divided by the cost of the investment; the result is expressed as a percentage or a ratio.

Marketing ROI = (Additional Profit From Marketing - Cost of Marketing)/Cost Of Marketing

 

"I've found Profitworks to be tenacious and adaptable to the challenges our industry posses"

Blair Business Owner & Customer  

 

Why Search Engine Optimization Services (SEO) Delivers Such A Good ROI

Pay Once Recurring Benefit Marketing Method

Most marketing methods a are a pay once benefit once marketing method. For example you pay once to have an add in a newspaper and once your ad runs the benefit from that marketing spend ends. With search engine optimization it is a pay once, benefit indefinitely marketing method. That is that the benefit you receive from the search engine optimization you do today will benefit your business tomorrow, and the day after and the day after etc. Since SEO delivers this type of recurring benefit it continuously delivers additional sales for your business for that single amount of SEO work. If you are doing SEO work continuously on your website the recurring benefit compounds and grows each month. Since SEO is unlike most other marketing methods in this regard, it leads to a higher than average ROI. If you would like to get the power of SEO working for your business click here to book an appointment to discuss and see if our services would be a good fit for your business. 

 

The Buying Process Today

Today 93% of purchases start with an internet search*. As such it is paramount that your website rank high in search engines for what search phrases buyers are searching. Given that search is where most people look to when they want to buy something it is no surprise that search engine optimization has a higher than average return on investment among marketing mediums.

*Source: Marketo: http://blog.marketo.com/2012/03/b2b-marketing-in-a-downturn-part-1-lead-generation-and-nurture.html

 

Low Cost Per Impression

The average cost per marketing impression is over $8.00 for television, over $6.00 for magazines and over $4.00 for radio. The cost per impression for long term website optimization is usually under $2.00 per impression. Search engine optimization is a much lower cost medium to have your message presented to potential buyers. Since the cost to display your message to buyers is so much lower with search engine optimization it makes generating a higher return on investment much easier. To learn more about how SEO compares to other marketing methods book an appointment with us to discuss. 

 

SEO Is A Very Interactive Marketing Method With Endless Possibilities

The amount of things you can do on a website is almost endless. On a website you can display things visually with static images, you can show videos, you can make objects move, you can play music or other audio. Many marketing methods are limited to either static images (ie magazines, direct mail), sound (ie. radio) or video with no interaction (ie. TV). With a website you can do all of this and allow the prospective buyer to interact with your content. When interacting with the content the prospective buyer can select what topic or product they would like more information on, which is not the case in many other marketing methods. Since websites are so much more interactive than many other marketing methods it gives SEO a distinct advantage to delivering a higher ROI. 

 

Better Tracking And Analysis Tools Than Other Marketing Methods

With our service we employ very detailed tracking and analysis tools using the power of IP technology and the internet. These tools allow us to have much more accurate tracking tools to draw a direct connection between how the visitor found your website, what they did on your website and track the resulting sales impact from your website. Hands down search engine optimization provides the greatest amount of data, tracking and analysis tools of any marketing method, hands down. No more guessing as to the impact your marketing is having. With your tools we can show you exactly how much it has increased sales. If you would like to learn more about how we can implement these tools and processes for your website, contact us today

 

If you don't fully understand what we do or what the definitions are of some of the terms we have referenced on this page that is okay. We would be happy to discuss with you, explain things further and educate you a little bit about the basics of search engine optimization. You can also learn the basics of search engine optimization by clicking here. If you prefer to talk to someone rather than read give us a call to learn more about search engine optimization and how it works. We are always open to discussing with people to help them understand SEO. 

 

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Free Marketing & Sales Tips

If you are not interested in our services but you would like to grow your customer base we also provide free marketing and sales tips. To receive these free insights as they are published enter your email in the box below.

Email Address:

Delivered by FeedBurner

 

Click here to email this website to someone you know who could benefit from this service.

 

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Thank-You

We will issue you your report in the next 24 hours. 

 

 

In the meantime review some of these great articles on search engine optimization. 

Is Search Engine Marketing Worth The Money?

Increase Website Traffic & Rankings

The Difference Between Paid & Organic Search

Why SEO Gets A Better ROI Than Google Adwords

 

Click Here to view the complete listing of our most recent bloga articles.

We Can Increase The Sales From Your Website

This is assuming you sell a good product or service and the average value per sale is over $2,000 per sale.

Sales Results

The above shows actual website sales results vs estimated previous website sales from a real client after they started working with Profitworks. 

 

From Our Services You Can Expect Over $2.00 In Profit For Every Dollar Spent

 Use Profitworks' search engine optimization and conversion optimization services to grow your business. 

SEO-ROI-return-on-investment

Not sure what SEO (Search Engine Optimization) is? Click here to learn more.

 

What To Do Next - Request An Appointment To Discuss

 If you are interested in discussing further request an appointment to discuss click the button below.

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